Your Ads Manager account already exists, so skip the setup. Sign in at ads.openai.com with the login that owns the account, then follow the two screens below.
Use an OpenAI account on your work email, or create one on the spot. The ads account will live under whichever login you use, so avoid a shared personal one.
Welcome back
Sign in with your OpenAI account to continue to Ads Manager.
Ads Manager may first offer to draft an ad from your website. Skip that; we write your ads. On the account form, type your registered business name then pick the country, currency and time zone.
Tell us about your business
This becomes your advertiser name, shown with your ads and used for billing and verification.
Under Billing, add a company card in the business's name, issued in the same country as the account, then the billing address and your ABN. OpenAI bills your ad spend to this card directly. It never passes through your agency.
A banner inside Ads Manager asks you to verify the business. Start it from that banner, not from the email. Use the registered name exactly as it appears on your ABN record. OpenAI cannot speed this up; allow 2 to 12 days.
Business verification
Confirm the details of the business that owns this account.
Go to Settings, then Users, then Invite. Enter and choose Admin. You keep ownership and can remove the user at any time.
| Name | Role | |
|---|---|---|
| You | [email protected] | Owner |
| Invited | [email protected] | Admin · pending |
In Settings, open API keys and create one named after your agency. It is scoped to this one account and can be revoked any time. Copy it once and send it through the secure link on your dashboard, never by email.
Screens are simplified to show the steps; the real pages carry more detail. Field names match OpenAI's help pages as read on 28 October 2026.