AI-first build, human-finished
NitroCore™ AI handles research, structure, copy, imagery, and SEO at speeds no human team can match. A senior human signs off every page before it ships.
About Nitro Sites · Powered by NitroCore™ AI
Twenty years of web work, now with NitroCore™ AI and old-fashioned accountability.
Nitro Sites is the AI-powered web platform founded by the team behind Shipwreck Studio, an agency that has built, hosted and supported business websites since 2006. NitroCore™ AI, our in-house engine, does the heavy lifting. The same experienced people review every page, and a real person is always one phone call away.
Speed is the whole point
While they're still quoting,
While they're still quoting,
you're already live.
NitroCore™ AI, our in-house engine, handles research, page structure, conversion copy, imagery, technical SEO, and performance work at a speed no traditional agency can match. It's tuned for both Google AND the new generation of AI answer engines (ChatGPT, Perplexity, Google AI Overviews) so your business shows up wherever buyers are looking.
On the front end, you still work with real humans who know the infrastructure, the delivery system, and the sales reality of a business website. A senior designer reviews every page before it ships, and there's always a real person on the phone when you need one, for changes, advice, or just a chat about strategy.
That's the whole point: in-house AI for the heavy lifting, real humans for the judgment, taste, and accountability; and a relationship that doesn't end at launch.
Who is behind Nitro Sites
A new company. Not a new team.
Nitro Sites is Nitrosites Pty Ltd, a company registered in September 2026. It was founded by the people who run Shipwreck Studio, a web development and hosting agency established in September 2006 that has delivered hundreds of websites, custom web applications and hosting for businesses, event organisers and government clients.
NitroCore™ AI, the engine behind every Nitro Sites build, was developed in-house by that team and released in May 2026. The AI is new. The judgment behind it, the servers it runs on and the people who answer the phone are the same ones that have been doing this work for two decades.
You can see live client sites on our Our work page, read exactly what you own and what happens if you leave on What you own, or call us and speak to a human.
- Company
- Nitrosites Pty Ltd
- Registered
- September 2026
- Founding team
- Shipwreck Studio, est. 2006
- Serves
- Clients worldwide, local lines in each market
- Infrastructure
- Owned servers in AU and US, global CDN
How we operate
Three principles, applied to every build.
A real person on the phone
You always speak to a real human who understands your build. Never a chatbot, never a faceless ticket queue, never a $5/hour offshore middleman.
Performance, security, longevity
Every site is fast, accessible, secure, and easy to maintain. NitroCore™ keeps watching after launch, and humans step in the moment something needs a brain.